Meet the Bill Gates of Ghana
It’s just past midnight, and Herman Chinery-Hesse can’t sleep. The 43-year-old entrepreneur is lying on his back, eyes closed, mind cranking. He’s working through the details of a pitch to American and European investors — [...]
What is Viral Marketing?
Viral marketing is an idea that spreads–and an idea that while it is spreading actually helps market your business or cause. Two kinds of viral marketing: The original classic sort in which the marketing is the product and which a self-amplifying [...]
